About Us

Who We Are

4 People Media offers an easy solution to exposing your product to this large demographic with one campaign. We are a media agency representing several community stations across Australia and can offer you a range of marketing opportunities to a broad and niche-based audience. Your campaigns could cover a range of stations across the state or country, from the well renowned metropolitan and sub metro stations to stations in our far reaching regional centres.

What We Offer You

4 People Media offer campaigns across a variety of stations with minimal fuss for advertisers. Our experienced production team can tailor announcements to your requirements with no additional fee for professional sounding, engaging advertising. 4PM will also liase with stations on your behalf securing scheduling priority and timely administration of your campaign. In other words, you tell us where you’d like to advertise and we’ll take care of the rest.

The Team

Sarah Gyopar / Director

An experienced business to business marketer with 15 years working in a variety of roles and organisations, Sarah has developed, managed and worked on PR campaigns, national advertising campaigns and communication strategies. Most recently Sarah worked for a non-profit, FWPA in the roles of digital strategy manager and marketing and communications manager. This organisation required focused stakeholder communications as well as creation of a new generic advertising campaign for industry products.

Her career has always had a strong focus on independent media, an interest that stems from the opportunity to provide businesses with cost-effective, and targeted advertising through alternate media channels. Community radio sponsorship using the 4 People Media model is a natural extension of this concept. Sarah is responsible for sponsorship sales and client liaison.

Andrew Gyopar / Director

Andrew discovered community radio in 1991, completing a radio course and presenting on air at Triple R in Melbourne. Andrew went on to become a founding member of community youth station, Hitz FM. In 1994 Andrew took on the role of President of Hitz FM (serving until its close in 2002).

Andrew’s passion for community radio lead to active involvement in the Community Broadcasting Association of Victoria (CBAV) and he served as President of the CBAV from 1999-2002. Andrew has over 20 years’ experience in broadcasting and media and has served in roles including community radio presenter, producer, program director, station manager and board/committee member. Andrew is Past-President of Melbourne sub-metropolitan community radio station Southern FM. Andrew manages the radio station relationships for 4 People Media.